{"title":"Strong Guy","description":"\u003cp\u003eBrowse our Strong Guy collection. Hot Sale.\u003c\/p\u003e","products":[{"product_id":"strong-guy-flying-squirrel-selvedge-indigo","title":"Strong Guy - Flying Squirrel Selvedge - Indigo","description":"\u003cp data-end=\"1119\" data-start=\"144\"\u003eIntroducing the Flying Squirrel, a playfully named raw selvedge denim jean inspired by the furry agility of its namesake and designed to feel both lightweight and textured. Unlike most denim that undergoes singeing to remove surface fibers, this jean skips that finishing step so it retains a soft, slightly hairy surface beloved by denim enthusiasts.\u003c\/p\u003e\n\u003cp data-end=\"1119\" data-start=\"144\"\u003eMade from 10.75 oz per square yard indigo selvedge fabric woven on shuttle looms, it hits the ideal midweight range for year‑round wear balancing structure and breathability. The clean ecru selvedge edge is proudly displayed on the exposed coin pocket and cuffed hems while a premium waxed pull‑up leather patch adds depth and patina as it ages. The Flying Squirrel combines vintage-inspired texture, clean selvedge detailing and a comfortable fabric weight to deliver a standout jean that breaks in beautifully over time while remaining wearable across seasons.\u003c\/p\u003e\n\u003cp\u003eThe Strong Guy is a relaxed straight fit; high rise, fuller in the seat and thigh that falls to a wide leg opening.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli data-end=\"675\" data-start=\"440\"\u003e10.75oz Japanese Selvedge\u003c\/li\u003e\n\u003cli data-end=\"675\" data-start=\"440\"\u003e100% Cotton\u003c\/li\u003e\n\u003cli data-end=\"675\" data-start=\"440\"\u003eButton Fly\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"675\" data-start=\"440\"\u003eMade in Canada\u003c\/li\u003e\n\u003cli\u003eSKU:\u003cspan\u003e 101135816\u003c\/span\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Naked \u0026 Famous Denim","offers":[{"title":"27","offer_id":43269772771426,"sku":"vsq1788070354649","price":114.4,"currency_code":"USD","in_stock":true},{"title":"28","offer_id":43269772804194,"sku":"hcy1788070354650","price":107.36,"currency_code":"USD","in_stock":true},{"title":"29","offer_id":43269772836962,"sku":"wio1788070354651","price":117.92,"currency_code":"USD","in_stock":true},{"title":"30","offer_id":43269772869730,"sku":"jsw1788070354652","price":114.4,"currency_code":"USD","in_stock":true},{"title":"31","offer_id":43269772902498,"sku":"pya1788070354653","price":132.0,"currency_code":"USD","in_stock":true},{"title":"32","offer_id":43269772935266,"sku":"ckg1788070354654","price":137.28,"currency_code":"USD","in_stock":true},{"title":"33","offer_id":43269772968034,"sku":"rkl1788070354655","price":107.36,"currency_code":"USD","in_stock":true},{"title":"34","offer_id":43269773000802,"sku":"jde1788070354656","price":135.52,"currency_code":"USD","in_stock":true},{"title":"36","offer_id":43269773033570,"sku":"jrs1788070354657","price":116.16,"currency_code":"USD","in_stock":true},{"title":"38","offer_id":43269773066338,"sku":"ymn1788070354658","price":137.28,"currency_code":"USD","in_stock":true},{"title":"40","offer_id":43269773099106,"sku":"nph1788070354659","price":121.44,"currency_code":"USD","in_stock":true},{"title":"42","offer_id":43269773131874,"sku":"aqc1788070354660","price":109.12,"currency_code":"USD","in_stock":true},{"title":"44","offer_id":43269773164642,"sku":"wdn1788070354661","price":119.68,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0629\/0151\/8434\/files\/strong-guy---flying-squirrel-selvedge---indigo_1.jpg?v=1788070360"},{"product_id":"easy-guy-1954-godzilla-selvedge-black","title":"Easy Guy - 1954 Godzilla Selvedge - Black","description":"\u003cp\u003eIntroducing the \u003cspan data-markjs=\"true\" data-ogac=\"\" data-ogab=\"\" data-ogsc=\"\" data-ogsb=\"\"\u003e1954\u003c\/span\u003e \u003cspan data-markjs=\"true\" data-ogac=\"\" data-ogab=\"\" data-ogsc=\"\" data-ogsb=\"\"\u003eGodzilla\u003c\/span\u003e Selvedge, a 16oz Japanese selvedge denim inspired by the original \u003cspan data-markjs=\"true\" data-ogac=\"\" data-ogab=\"\" data-ogsc=\"\" data-ogsb=\"\"\u003eGodzilla\u003c\/span\u003e film from \u003cspan data-markjs=\"true\" data-ogac=\"\" data-ogab=\"\" data-ogsc=\"\" data-ogsb=\"\"\u003e1954\u003c\/span\u003e. Shot in stark black-and-white, the movie blended realism and symbolism and it’s here where the legend began. This denim mirrors that aesthetic with a black warp and white weft construction and slubby texture that evokes \u003cspan data-markjs=\"true\" data-ogac=\"\" data-ogab=\"\" data-ogsc=\"\" data-ogsb=\"\"\u003eGodzilla\u003c\/span\u003e’s scaled skin.\u003c\/p\u003e\n\u003cp\u003eWoven in Japan using rope-dyed black warp yarns and undyed white weft yarns, the fabric has pronounced grain and a heavyweight hand that develops high-contrast fades over time. The black-and-white selvedge ID reinforces the original visual tone.\u003c\/p\u003e\n\u003cp\u003eFinished with a natural vegetable-tanned leather patch embossed and foil-stamped with classic \u003cspan data-markjs=\"true\" data-ogac=\"\" data-ogab=\"\" data-ogsc=\"\" data-ogsb=\"\"\u003e1954\u003c\/span\u003e \u003cspan data-markjs=\"true\" data-ogac=\"\" data-ogab=\"\" data-ogsc=\"\" data-ogsb=\"\"\u003eGodzilla\u003c\/span\u003e® artwork, black-and-white film-poster printed pocket bags, and a dual-branded woven label, all made in Canada with contrast stitching, a button fly, and silver metallic hardware.\u003c\/p\u003e\n\u003cp\u003eThe Strong Guy is a relaxed straight fit; high rise, fuller in the seat and thigh that falls to a wide leg opening.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e16oz Japanese Selvedge\u003c\/li\u003e\n\u003cli\u003e100% Cotton\u003c\/li\u003e\n\u003cli\u003eButton Fly\u003c\/li\u003e\n\u003cli\u003eMade in Canada\u003c\/li\u003e\n\u003cli\u003eSku: GOD135106\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Naked \u0026 Famous Denim","offers":[{"title":"27","offer_id":43269773197410,"sku":"jgg1788070355165","price":198.72,"currency_code":"USD","in_stock":true},{"title":"28","offer_id":43269773230178,"sku":"qxe1788070355166","price":175.68,"currency_code":"USD","in_stock":true},{"title":"29","offer_id":43269773262946,"sku":"cxe1788070355167","price":207.36,"currency_code":"USD","in_stock":true},{"title":"30","offer_id":43269773295714,"sku":"djt1788070355168","price":207.36,"currency_code":"USD","in_stock":true},{"title":"31","offer_id":43269773328482,"sku":"mrg1788070355169","price":178.56,"currency_code":"USD","in_stock":true},{"title":"32","offer_id":43269773361250,"sku":"fkl1788070355170","price":224.64,"currency_code":"USD","in_stock":true},{"title":"33","offer_id":43269773394018,"sku":"xgg1788070355171","price":178.56,"currency_code":"USD","in_stock":true},{"title":"34","offer_id":43269773426786,"sku":"ynk1788070355172","price":178.56,"currency_code":"USD","in_stock":true},{"title":"36","offer_id":43269773459554,"sku":"mko1788070355173","price":187.2,"currency_code":"USD","in_stock":true},{"title":"38","offer_id":43269773492322,"sku":"cmg1788070355174","price":218.88,"currency_code":"USD","in_stock":true},{"title":"40","offer_id":43269773525090,"sku":"snz1788070355175","price":201.6,"currency_code":"USD","in_stock":true},{"title":"42","offer_id":43269773557858,"sku":"elx1788070355176","price":178.56,"currency_code":"USD","in_stock":true},{"title":"44","offer_id":43269773590626,"sku":"yfk1788070355177","price":190.08,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0629\/0151\/8434\/files\/easy-guy---1954-godzilla-selvedge---black_1.jpg?v=1788070360"},{"product_id":"strong-guy-1954-godzilla-selvedge-black","title":"Strong Guy - 1954 Godzilla Selvedge - Black","description":"\u003cp\u003eIntroducing the \u003cspan data-ogsb=\"\" data-ogsc=\"\" data-ogab=\"\" data-ogac=\"\" data-markjs=\"true\"\u003e1954\u003c\/span\u003e \u003cspan data-ogsb=\"\" data-ogsc=\"\" data-ogab=\"\" data-ogac=\"\" data-markjs=\"true\"\u003eGodzilla\u003c\/span\u003e Selvedge, a 16oz Japanese selvedge denim inspired by the original \u003cspan data-ogsb=\"\" data-ogsc=\"\" data-ogab=\"\" data-ogac=\"\" data-markjs=\"true\"\u003eGodzilla\u003c\/span\u003e film from \u003cspan data-ogsb=\"\" data-ogsc=\"\" data-ogab=\"\" data-ogac=\"\" data-markjs=\"true\"\u003e1954\u003c\/span\u003e. Shot in stark black-and-white, the movie blended realism and symbolism and it’s here where the legend began. This denim mirrors that aesthetic with a black warp and white weft construction and slubby texture that evokes \u003cspan data-ogsb=\"\" data-ogsc=\"\" data-ogab=\"\" data-ogac=\"\" data-markjs=\"true\"\u003eGodzilla\u003c\/span\u003e’s scaled skin.\u003c\/p\u003e\n\u003cp\u003eWoven in Japan using rope-dyed black warp yarns and undyed white weft yarns, the fabric has pronounced grain and a heavyweight hand that develops high-contrast fades over time. The black-and-white selvedge ID reinforces the original visual tone.\u003c\/p\u003e\n\u003cp\u003eFinished with a natural vegetable-tanned leather patch embossed and foil-stamped with classic \u003cspan data-ogsb=\"\" data-ogsc=\"\" data-ogab=\"\" data-ogac=\"\" data-markjs=\"true\"\u003e1954\u003c\/span\u003e \u003cspan data-ogsb=\"\" data-ogsc=\"\" data-ogab=\"\" data-ogac=\"\" data-markjs=\"true\"\u003eGodzilla\u003c\/span\u003e® artwork, black-and-white film-poster printed pocket bags, and a dual-branded woven label, all made in Canada with contrast stitching, a button fly, and silver metallic hardware.\u003c\/p\u003e\n\u003cp\u003eThe Strong Guy is a relaxed straight fit; high rise, fuller in the seat and thigh that falls to a wide leg opening.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e16oz Japanese Selvedge\u003c\/li\u003e\n\u003cli\u003e100% Cotton\u003c\/li\u003e\n\u003cli\u003eButton Fly\u003c\/li\u003e\n\u003cli\u003eMade in Canada\u003c\/li\u003e\n\u003cli\u003eSku: GOD135116\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Naked \u0026 Famous Denim","offers":[{"title":"27","offer_id":43269773623394,"sku":"ovy1788070357994","price":175.68,"currency_code":"USD","in_stock":true},{"title":"28","offer_id":43269773656162,"sku":"vqp1788070357995","price":175.68,"currency_code":"USD","in_stock":true},{"title":"29","offer_id":43269773688930,"sku":"lpb1788070357996","price":227.52,"currency_code":"USD","in_stock":true},{"title":"30","offer_id":43269773721698,"sku":"rco1788070357997","price":178.56,"currency_code":"USD","in_stock":true},{"title":"31","offer_id":43269773754466,"sku":"fhw1788070357998","price":204.48,"currency_code":"USD","in_stock":true},{"title":"32","offer_id":43269773787234,"sku":"ubk1788070357999","price":184.32,"currency_code":"USD","in_stock":true},{"title":"33","offer_id":43269773820002,"sku":"yse1788070358000","price":207.36,"currency_code":"USD","in_stock":true},{"title":"34","offer_id":43269773852770,"sku":"hlp1788070358001","price":192.96,"currency_code":"USD","in_stock":true},{"title":"36","offer_id":43269773885538,"sku":"pcd1788070358002","price":195.84,"currency_code":"USD","in_stock":true},{"title":"38","offer_id":43269773918306,"sku":"cxw1788070358003","price":218.88,"currency_code":"USD","in_stock":true},{"title":"40","offer_id":43269773951074,"sku":"tni1788070358004","price":221.76,"currency_code":"USD","in_stock":true},{"title":"42","offer_id":43269773983842,"sku":"npg1788070358005","price":230.4,"currency_code":"USD","in_stock":true},{"title":"44","offer_id":43269774016610,"sku":"wmx1788070358006","price":216.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0629\/0151\/8434\/files\/strong-guy---1954-godzilla-selvedge---black_1.jpg?v=1788070362"},{"product_id":"strong-guy-texas-chainsaw-massacre-leatherface-selvedge-indigo","title":"Strong Guy - Texas Chainsaw Massacre \"Leatherface\" Selvedge - Indigo","description":"\u003cp\u003e\u003cspan data-olk-copy-source=\"MessageBody\"\u003eThe Leatherface Selvedge is our Halloween release, built around one of the most legendary horror films of all time: The \u003cspan data-markjs=\"true\" class=\"markj6klmesdh\" data-ogac=\"\" data-ogab=\"\" data-ogsc=\"\" data-ogsb=\"\"\u003eTexas\u003c\/span\u003e Chain Saw Massacre (1974). Grainy, brutal, and stripped of polish, the movie still feels dangerous, like something that wasn’t supposed to make it to theaters. Its tension comes from what it withholds: there’s little blood, no music, and almost no dialogue from the killer. Just heat, noise, and panic.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eThis fabric is made with 100% \u003cspan data-markjs=\"true\" class=\"markj6klmesdh\" data-ogac=\"\" data-ogab=\"\" data-ogsc=\"\" data-ogsb=\"\"\u003eTexas\u003c\/span\u003e-grown cotton, It’s spun into a 14.5oz rope-dyed indigo selvedge denim with a pale yellow weft, echoing Leatherface’s worn butcher’s apron. The color isn’t bright or clean, it’s the muted, washed-out yellow you see in aged canvas under harsh light.\u003c\/p\u003e\n\u003cp\u003eThe selvedge ID is finished in silver and red, nodding to the chrome of the chainsaw and the violence it leaves behind. The fabric is woven in Japan on shuttle looms, giving it a rigid hand and vertical texture that will evolve with wear and fade with time.\u003c\/p\u003e\n\u003cp\u003eEach pair includes a natural vegetable-tanned leather patch, embossed and foil-stamped with officially licensed Leatherface artwork. The pocket bags are fully printed in color with film stills from the original 1974 release. And the co-branded woven label pulls from an actual newspaper ad used to promote the movie’s theatrical run.\u003c\/p\u003e\n\u003cp\u003eEvery element was designed to feel true to the film.\u003c\/p\u003e\n\u003cp\u003eThe Strong Guy is a relaxed straight fit; high rise, fuller in the seat and thigh that falls to a wide leg opening.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e14.5oz Japanese Selvedge\u003c\/li\u003e\n\u003cli\u003e100% Cotton\u003c\/li\u003e\n\u003cli\u003eButton Fly\u003c\/li\u003e\n\u003cli\u003eMade in Canada\u003c\/li\u003e\n\u003cli\u003eSKU: TCM144016\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eLEATHERFACE®, THE TEXAS CHAINSAW MASSACRE® and all related characters, places, names and other indicia are registered trademarks of Vortex, Inc.\/Kim Henkel\/Tobe Hooper. All Rights Reserved.\u003c\/p\u003e","brand":"Naked \u0026 Famous Denim","offers":[{"title":"27","offer_id":43269774049378,"sku":"fns1788070370933","price":186.48,"currency_code":"USD","in_stock":true},{"title":"28","offer_id":43269774082146,"sku":"bjv1788070370934","price":194.25,"currency_code":"USD","in_stock":true},{"title":"29","offer_id":43269774114914,"sku":"yjc1788070370935","price":173.53,"currency_code":"USD","in_stock":true},{"title":"30","offer_id":43269774147682,"sku":"iyq1788070370936","price":163.17,"currency_code":"USD","in_stock":true},{"title":"31","offer_id":43269774180450,"sku":"slh1788070370937","price":160.58,"currency_code":"USD","in_stock":true},{"title":"32","offer_id":43269774213218,"sku":"cix1788070370938","price":176.12,"currency_code":"USD","in_stock":true},{"title":"33","offer_id":43269774245986,"sku":"slf1788070370939","price":176.12,"currency_code":"USD","in_stock":true},{"title":"34","offer_id":43269774278754,"sku":"you1788070370940","price":157.99,"currency_code":"USD","in_stock":true},{"title":"36","offer_id":43269774311522,"sku":"ktj1788070370941","price":157.99,"currency_code":"USD","in_stock":true},{"title":"38","offer_id":43269774344290,"sku":"qtk1788070370942","price":189.07,"currency_code":"USD","in_stock":true},{"title":"40","offer_id":43269774377058,"sku":"zna1788070370943","price":170.94,"currency_code":"USD","in_stock":true},{"title":"42","offer_id":43269774409826,"sku":"xcd1788070370944","price":183.89,"currency_code":"USD","in_stock":true},{"title":"44","offer_id":43269774442594,"sku":"yir1788070370945","price":207.2,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0629\/0151\/8434\/files\/strong-guy---texas-chainsaw-massacre-leatherface-selvedge---indigo_1.jpg?v=1788070375"},{"product_id":"strong-guy-mechagodzilla-selvedge-indigo","title":"Strong Guy - Mechagodzilla Selvedge - Indigo","description":"\u003cp\u003eIntroducing the Mechagodzilla Selvedge, a 19oz Japanese selvedge denim inspired by Mechagodzilla’s first appearance in the 1974 film \u003cspan data-ogsb=\"\" data-ogsc=\"\" data-ogab=\"\" data-ogac=\"\" data-markjs=\"true\"\u003eGodzilla\u003c\/span\u003e vs. Mechagodzilla. In the film, Mechagodzilla is a robotic double of \u003cspan data-ogsb=\"\" data-ogsc=\"\" data-ogab=\"\" data-ogac=\"\" data-markjs=\"true\"\u003eGodzilla, \u003c\/span\u003ecold, weaponized, and engineered for destruction. This denim reflects those visual elements with a structured, metallic-toned design.\u003c\/p\u003e\n\u003cp\u003eThe denim is woven in Japan using 100% cotton and features an iron grey weft visible beneath a rope-dyed indigo warp, evoking the polished steel exterior of Mechagodzilla. The heavy 19oz weight gives the fabric a stiff, armor-like hand that softens with wear while retaining deep texture. A silver and red selvedge ID runs along the outseam, mirroring Mechagodzilla’s metal body and glowing red sensors.\u003c\/p\u003e\n\u003cp\u003eFinished with a natural veg tan leather patch embossed and silver foil-stamped with Mechagodzilla® artwork, full-color pocket bags featuring \u003cspan data-ogsb=\"\" data-ogsc=\"\" data-ogab=\"\" data-ogac=\"\" data-markjs=\"true\"\u003eGodzilla\u003c\/span\u003e® movie posters, and a dual-branded woven label. Cut and sewn in Canada, the jeans are built with contrast stitching, a button fly, and silver metallic hardware.\u003c\/p\u003e\n\u003cp\u003eThe Strong Guy is a relaxed straight fit; high rise, fuller in the seat and thigh that falls to a wide leg opening.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e19oz Japanese Selvedge\u003c\/li\u003e\n\u003cli\u003e100% Cotton\u003c\/li\u003e\n\u003cli\u003eButton Fly\u003c\/li\u003e\n\u003cli\u003eSKU: GOD135416\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cspan data-olk-copy-source=\"MessageBody\"\u003e[ TM \u0026amp; © TOHO CO., LTD. ]\u003c\/span\u003e\u003c\/p\u003e","brand":"Naked \u0026 Famous Denim","offers":[{"title":"27","offer_id":43269774475362,"sku":"qmm1788070371131","price":213.12,"currency_code":"USD","in_stock":true},{"title":"28","offer_id":43269774508130,"sku":"tmb1788070371132","price":201.6,"currency_code":"USD","in_stock":true},{"title":"29","offer_id":43269774540898,"sku":"hmc1788070371133","price":195.84,"currency_code":"USD","in_stock":true},{"title":"30","offer_id":43269774573666,"sku":"eif1788070371134","price":178.56,"currency_code":"USD","in_stock":true},{"title":"31","offer_id":43269774606434,"sku":"wfe1788070371135","price":184.32,"currency_code":"USD","in_stock":true},{"title":"32","offer_id":43269774639202,"sku":"oqo1788070371136","price":187.2,"currency_code":"USD","in_stock":true},{"title":"33","offer_id":43269774671970,"sku":"urw1788070371137","price":172.8,"currency_code":"USD","in_stock":true},{"title":"34","offer_id":43269774704738,"sku":"pmx1788070371138","price":216.0,"currency_code":"USD","in_stock":true},{"title":"36","offer_id":43269774737506,"sku":"ygi1788070371139","price":175.68,"currency_code":"USD","in_stock":true},{"title":"38","offer_id":43269774770274,"sku":"jfs1788070371140","price":175.68,"currency_code":"USD","in_stock":true},{"title":"40","offer_id":43269774803042,"sku":"kfn1788070371141","price":213.12,"currency_code":"USD","in_stock":true},{"title":"42","offer_id":43269774835810,"sku":"uxp1788070371142","price":207.36,"currency_code":"USD","in_stock":true},{"title":"44","offer_id":43269774868578,"sku":"qen1788070371143","price":195.84,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0629\/0151\/8434\/files\/strong-guy---mechagodzilla-selvedge---indigo_1.jpg?v=1788070376"},{"product_id":"strong-guy-yatagarasu-selvedge-black-1","title":"Strong Guy - Yatagarasu Selvedge - Black","description":"\u003cp\u003eThe Yatagarasu Selvedge is a 15oz Japanese selvedge denim inspired by Yatagarasu, the mythical three-legged crow and revered Shinto God of guidance. This denim features a sulfur-dyed black warp that delivers a deep, rich tone from the outset. As the denim wears in, the contrasting white weft begins to emerge, creating dynamic, high-contrast fades unique to each wearer. Key details include tonal stitching, black pocket bags, pink selvedge ID, and black military spec copper buttons and rivets. 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